The Electric Vehicle Market: A Graveyard of Discontinued Models
As the automotive world takes a hard look at its EV offerings, several major brands are cutting short their models that were once touted as the future of transportation. With a new administration in place, reduced tax incentives for electric vehicles (EVs), and a complex web of pricing, tariffs, and inflation, the market is becoming increasingly brutal.
Art Wheaton, an automotive expert at Cornell University, described the current state of EVs as "brutal." This sentiment is echoed by several brands that have announced plans to discontinue certain models. The Kia EV4, expected in the US in early 2026, has been delayed indefinitely, while Polestar's next electric sports car has also seen its launch date pushed back until 2028 or later.
The Dodge Charger Daytona electric muscle car and Ford F-150 Lightning pickup truck are also facing significant changes to their lineups. The base trims for both vehicles have been axed, with the Charger's R/T trim no longer available and the Lightning's XLT trim being replaced by the pricier STX. There are whispers that the F-150 may be phased out in favor of a cheaper, smaller electric truck from Ford.
Tesla's Cybertruck is another model struggling to find its footing, despite its initial hype. Wheaton described it as "Dead On Arrival," stating that it will eventually be phased out. Meanwhile, Acura has decided to discontinue the ZDX, an electric SUV that was originally introduced in 2022 with a range of up to 325 miles.
The Genesis G80 Electrified is another model that has been discontinued by Hyundai Motor Company. Sales were stagnant, with less than 100 units sold in the US, and the last vehicle was sold in July 2023. However, a refreshed version will be available globally in 2026.
Nissan's Ariya, an electric SUV that struggled to find traction due to supply chain issues and limited range, has also been discontinued. Despite this, new EVs from other brands are on the horizon, including the Rivian R2 SUV, Sony Honda Mobility's Afeela 1, and the Mercedes-Benz CLA EV, which will be its first electric model without the EQ nomenclature.
As the market becomes increasingly saturated with electric vehicles, it's clear that not all models will survive. The "delayed, but not dead" category is a fitting description for the Kia EV4, while the Polestar 6 convertible has seen its launch date pushed back to 2028 or later. One thing is certain: the electric vehicle market is evolving rapidly, and only those models that prove to be viable will succeed in this increasingly competitive landscape.
As the automotive world takes a hard look at its EV offerings, several major brands are cutting short their models that were once touted as the future of transportation. With a new administration in place, reduced tax incentives for electric vehicles (EVs), and a complex web of pricing, tariffs, and inflation, the market is becoming increasingly brutal.
Art Wheaton, an automotive expert at Cornell University, described the current state of EVs as "brutal." This sentiment is echoed by several brands that have announced plans to discontinue certain models. The Kia EV4, expected in the US in early 2026, has been delayed indefinitely, while Polestar's next electric sports car has also seen its launch date pushed back until 2028 or later.
The Dodge Charger Daytona electric muscle car and Ford F-150 Lightning pickup truck are also facing significant changes to their lineups. The base trims for both vehicles have been axed, with the Charger's R/T trim no longer available and the Lightning's XLT trim being replaced by the pricier STX. There are whispers that the F-150 may be phased out in favor of a cheaper, smaller electric truck from Ford.
Tesla's Cybertruck is another model struggling to find its footing, despite its initial hype. Wheaton described it as "Dead On Arrival," stating that it will eventually be phased out. Meanwhile, Acura has decided to discontinue the ZDX, an electric SUV that was originally introduced in 2022 with a range of up to 325 miles.
The Genesis G80 Electrified is another model that has been discontinued by Hyundai Motor Company. Sales were stagnant, with less than 100 units sold in the US, and the last vehicle was sold in July 2023. However, a refreshed version will be available globally in 2026.
Nissan's Ariya, an electric SUV that struggled to find traction due to supply chain issues and limited range, has also been discontinued. Despite this, new EVs from other brands are on the horizon, including the Rivian R2 SUV, Sony Honda Mobility's Afeela 1, and the Mercedes-Benz CLA EV, which will be its first electric model without the EQ nomenclature.
As the market becomes increasingly saturated with electric vehicles, it's clear that not all models will survive. The "delayed, but not dead" category is a fitting description for the Kia EV4, while the Polestar 6 convertible has seen its launch date pushed back to 2028 or later. One thing is certain: the electric vehicle market is evolving rapidly, and only those models that prove to be viable will succeed in this increasingly competitive landscape.